Jason Roy

SEO Site Structure Principles

A beginner's guide to increasing WordPress website security

It’s important to understand the importance of website security. According to a Duo Security study, 77 percent of website users are concerned about their online privacy, and 53 percent are worried abo...

Building a Successful Membership Site

In this article, we’ll be looking at the basic approach to building and marketing a strong membership site.

8 small business SEO tips for your business (no expert help needed)

Do you have a small business? Are you looking to improve your SEO to increase organic leads and revenue? 

The beginner’s guide to dofollow and nofollow links

Links are an extremely important component of any SEO strategy. Without links, Google search crawlers could not easily find pages across the web. Moreover, they also would have one less metric to meas...

8 SEO content writing tips that can increase conversions and sales

Do you want to increase organic traffic?

A quick guide to e-commerce product page SEO

A sustainable product page is one that consistently drives organic traffic from search engines and converts that traffic into paying customers. However, many ecommerce businesses rely on paid mediums ...

8 tools to help you perform an SEO audit (and how to use them)

Want to perform an SEO audit and fix your website issues but don’t know where to start?

Google’s new ‘Helpful Content’ algorithm update: What you need to know

Google has announced a new algorithm update that will roll out this month. This new sitewide algorithm update is called the ‘Helpful Content’ update. 

What is topical authority? And how to build it?

When it comes to SEO, you probably would have heard the term “topical authority.”

Google updates Search Quality Raters guidelines: Here’s what you need to know

Google Search Quality Raters Guidelines is an important piece of document that gives us insights into how Google rates different websites and ranks them in search engine rankings. The main idea of the...

Update on Google and Backlink Strategies

It’s been a while since Penguin. In fact, Google releases some ~500 algorithm updates a year. Yes, that adds up to one update per day – and then some.